the man behind the bottle
This is my father—Don José PIlar Contreras Marquez and me—Juan Carlos Contreras, at Rancho La Cebolleta in San José de Gracia. Here is where our story begins. In a couple of years, my father will harvest this agave. From there, our distillers—Leopoldo, Gabriel and Alejandro will craft it into a wonderful spirit. We are a small brand—completely family-owned and operated. And at the heart of it is my father—Don Pilar. This tequila bears his name and is a result of the hard work and spirit that he, his family and friends put into it.
see the don pilar timeline ›